Friday 4 March 2011

Germany's iPad fanboys are the most dedicated

There's a new iPad out. What do you mean you hadn't noticed?

I've been playing with Tableau's visualisation software and thought it might be fun to have a look at which countries have shown the most interest in this new fondle slab.

So, hit Google Trends, take the level of searches for "iPad" in 2011 as a base and compare the level of searches for either "iPad2" or "iPad 2" over the same period.

It's not very scientific I'll admit (it uses Google Trends data for a start) but here's a view of how much interest the new tablet has generated this year vs. the generic name



And a zoom into Europe

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